How Safe Is Your Job, Really? 🧐
There is a possibility that in 10 years, half of the jobs that exist today will be automated or cease to exist. That means, a computer or robot can do the job.
I used to take solace then in the fact that writing would not be taken over. I remember reading Kathy Edens’ piece titled: ‘Take heart, Writers. Artificial Intelligence Lacks a Vital Storytelling Component: Empathy’.
Now, I understand that that’s no longer true.
I stumbled on a piece about Persado’s AI copywriter that apparently writes better copy than humans. More human copies than humans. The irony, huh? 🤦
It’s now being used by some of the big companies like JP Morgan Chase and is getting better click-through rates than copies and emails written by BRILLIANT human copywriters.
Really though, some of the jobs that exist today didn’t even exist 10 years ago. There are social media managers today. Lead management experts. LinkedIn marketers. Twitter influencers, and more. 10 years ago, some of them didn’t even exist.
I was speaking with an uncle recently. He was once one of the big guns in media and marketing in Nigeria before he became an INEC REC. He laughed when I mentioned some of the job roles in the media, PR and marketing terrain these days.
He has not only lost touch with some of those things, they are alien to the idea of marketing he used to know back in the days. And that was like 10 years ago or so.
I think that in the long run, we all run the risk of being replaced. That risk is even higher if you don’t commit to relentless self-improvement.
We can’t fight growth and development. We can choose to evolve though. Jobs may cease to exist or be automated. But it will pave way for even more jobs to emerge.
Committing to a relentless growth program is the only way to guarantee that we don’t die off with the jobs when they get phased out. It’s a sure-fire way to ensure that we evolve and don’t grow bitter, shaking angry fists at development and technology.
I found a site sometime ago where you can check the percentage of automation that will happen in your field, or simply put, find out if robots will take your job. Check it out here.
I recommend reading John Pugliano‘s 2017 book: ‘The Robots Are Coming: A Human’s Survival Guide to Profiting in The Age of Automation’. A page-turner, that one.
If you’ll like me to send you the ebook, scroll all the way down. You will see the newsletter. Enter your email address and you’ll get the book in your mail.
Share the result in the comment section, please. Mine is in the comment section already. Leggo! 🏃🚴
Have a beautiful new week! 🌷
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